Monthly Archives: February 2016

Key Considerations for the Direct vs. Indirect Go-to-Market Approach

This is the second video in the Building Successful Partner Channels series of five videos that TBK Consult have made for the Microsoft Smart Partner Marketing portal.

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When to Choose an Indirect Channel and When to go Direct?

This is the first video in the “Building Successful Partner Channels” series of five videos that TBK Consult have made for the Microsoft Smart Partner Marketing portal. Using a channel of independent companies to find, win, make, keep and grow happy customers … Continue reading

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Why I now have a Facebook page for my readers

Reading time: 2 minutes I have been very fortunate to have received many positive reviews for my recent book on Amazon. I also have received many encouraging emails from readers who like the book and who have certain questions they would … Continue reading

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Software Industry Conference 2016

I have been invited to deliver the closing keynote presentation at the Software Industry Conference in Bussum, the Netherlands on March 17th 2016. The title of my keynote is: Selling Information Technology in the 21st Century I will prepare my keynote in … Continue reading

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