Let’s just face the brutal facts: Marketing and sales are not the core competencies of most information technology companies and that is the primary explanation that they may make it out of the startup stage, but they very rarely make it to the tipping point and beyond.
I was the keynote speaker at a business event some time ago. At the following lunch I was sitting next to the CEO of a software company. As my keynote was about how information technology and software companies can grow faster than their competitors, we obviously talked a lot about issues related to this subject….
Last Sunday I was playing with my grand kids in the garden at my son’s and daughter in law’s place. We were playing kid’s tennis spending most of time looking for the ball in the bushes. Monday morning I found that a tick had bitten me in the back. Wednesday morning my wife checked the…
When I received that phone call, it came as no big surprise to me. I received similar phone calls several times a month. I was on the list of the headhunters locally as well as internationally.
The 7-step model is simply a framework enabling the management consultant to work structured and secure alignment with his client at all times mitigating project risk as tight as possible.