On-site workshop: Building Successful Partner Channels
Most software companies, building or already having a channel of resellers, face the same challenges. Recruiting additional resellers is difficult; onboarding them is inefficient; they only grow slowly or not at all; a genuine commitment is hard to get; and channel conflicts become an issue long before achieving market saturation.
Objective and Outcome
The workshop will review the challenges of building and managing the reseller channel according to your situation, ambitions, and potential.
At the end of the workshop, we will have developed and documented an action plan with items aimed at fixing the issues.