Tag Archives: International

The four types of consulting

Which type of consulting do you provide? There are many types of consulting.  The way you promote your consulting services, the way you generate leads, the way you sell and the way you deliver depend heavily on the type of … Continue reading

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Should we rush to the Cloud?

I recently came across a post claiming that Axios Systems had made a survey showing that 68% of all global companies are already planning to adopt a cloud strategy. I assume everybody will agree that it makes sense to get electricity, … Continue reading

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Selling software through a channel

Using a channel of independent companies to resell, implement and/or service your customers has a long tradition in the history of the software industry. For some software companies the channel has been a major contributor to global success, but for … Continue reading

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Which market?

I  frequently meet with software companies from around the world, where we discuss issues around internationalization. One typical question is which market (geography) to penetrate first or next.  I ask them the following question: “Assume that I know everything about … Continue reading

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People makes the difference, not products

I had lunch with a friend of mine the other day.  He had just finished selling a company he started 2 years ago for the neat sum of XX million Euro.  Now, how do you do that? Well, his case … Continue reading

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Winning Gold Medals in the Software Industry

In general, companies are good at developing new products, but often lack the skills to make them internationally known. Unfortunately, not many have serious medal chances! The globalisation process is gathering pace all the time and in the case of … Continue reading

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The European challenge (one of them..)

Europe is a very fragmented market for almost anything. Most established companies have found ways to manage the many languages, cultures, tastes, behaviours, differences in legislation and other characteristics that makes Europe such a difficult and expensive place to do … Continue reading

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The World is Flat

First posted: 16-08-2007 In his recent book “The World is Flat” Thomas L. Friedman reviews the consequences of the ever increasing capacity of the Internet. Particularly the improved communication bandwith between The USA and The Far East as well as … Continue reading

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