International Bestsellers – Marketing 2
This is the seventh article in a series describing how I produce international bestsellers. This time we will be discussing further how I approach marketing. ...
YouTube – the death of the “keynote speaker” business model?
YouTube, Vimeo and other online video services are very powerful communication channels. What could be a better promotional platform for the professional keynote speaker than to post her past performances as videos on the web? However, who wants to invite and pay a keynote speaker to repeat what she...