Category Archives: Blog
How will you know if a certain sales approach will work or not?
You will have to continue to test, measure and test because the markets move all [...]
Oct
Going Global on a Shoestring
"How long is a shoestring?" asked Rick Pizzoli when he first heard about the title [...]
Oct
The Friendly Orange Glow: The Untold Story of the Rise of Cyberculture
The story about PLATO is not only interesting, but it will also teach you a [...]
Sep
Did Mckinsey & Company Kill Swissair?
All had been well until the early 1990s, when consultants McKinsey & Company recommended that [...]
Aug
The ignorant customer and the unfortunate salesman?
It is easy to jump to the conclusion that potential customers that don’t get it [...]
Aug
Slow down – it’s not your business
As a management consultant you have to take responsibility for the outcome of the process you [...]
Aug
Proposals Are the Last Thing You Do
I now realized the advantage I had in proposal writing. It was never about me. [...]
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Jun
Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
The book is a "must read" for all business development, marketing, sales and other revenue [...]
Jun
An Idea That Eventually Turned Out to Be Worth $1.45B
Improving something that already exists by making it easier to use, less expensive, faster to [...]
May
Curb Appeal – Why It Doesn’t Say Anything about the Interior
All companies have all kinds of issues all the time. The perfectly running company doesn't [...]
May
