Category: Business development

Should we rush to the Cloud?

To quote Churchill: "Don't trust statistics that you haven't made yourself" A survey made by a vendor with a vested interest in the outcome, should always be taken with a grant of salt....

Selling software through a channel

Using a channel of independent companies to resell, implement and/or service your customers has a long tradition in the history of the software industry. For some software companies the channel has been a major contributor to global success, but for most software companies making it work is a constant...

Which market?

I  frequently meet with software companies from around the world, where we discuss issues around internationalization. One typical question is which market (geography) to penetrate first or next.  I ask them the following question: “Assume that I know everything about each individual market in world.  Which questions would you...