Category Archives: Strategy

Thought Leadership – Generating Inbound Leads on a Shoestring Budget

The quick 10-step shoestring process for becoming a thought leader within your subject matter domain [...]

A Promised Land

It is not often I get a little sad when a book of 768 pages [...]

From Baker to Digital Nomad

The gig economy, where you have no permanent employment but work from project to project, [...]

Software Product Management Summit 2020

The International Software Product Management Association (ISPMA) is an open non-profit association of experts, companies, [...]

Reaching the 30,000 connections limit on LinkedIn – now what?

In this article, I answer these three questions: How did I reach 30,000 connections on [...]

I Don’t Sell Anything

Selling management consulting is a relationship business. Without bilateral, trusting relationships there will be no [...]


What I learned from writing over 200 articles on LinkedIn

LinkedIn Publishing is a peripheral supplement to my content marketing activities. It is not the [...]


How will you know if a certain sales approach will work or not?

You will have to continue to test, measure and test because the markets move all [...]

Going Global on a Shoestring

"How long is a shoestring?" asked Rick Pizzoli when he first heard about the title [...]

The Friendly Orange Glow: The Untold Story of the Rise of Cyberculture

The story about PLATO is not only interesting, but it will also teach you a [...]

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