The two main information technology channel challenges for 2016
Your product is a crucial part of your business model, but there are other building blocks that are just as important....
Building Successful Partner Channels – the video series
Microsoft has asked TBK Consult to provide tutorial content on how to overcome the challenges with building and growing an indirect sales channel and we have produced 5 short posts for their Smart Marketing Portal....
This formula will make your channel partners successful
P&L issues are the responsibility of CEOs and business unit managers and will require that we speak business management “language.”...
The differences between the direct and the indirect go to market approaches
Using an indirect go-to-market approach means finding, recruiting and managing independent companies that find, win, make, keep and grow happy customers providing solutions with our product as a core component....
It is sandbagging time again – are you ready?
Accepting a budget we don’t believe in brings us into a psychological mode of proving we were right. Any option of proving that we cannot deliver will be used in a self-destructive approach towards failure. As a manager in the corporate environment, we must always be prepared to walk...
The magic happens when you want to make the world a better place!
When Özlem launched Classloom.com in April 2015 just a few months before the summer break she didn’t expect much traffic. She thought that teachers were busy wrapping up the year and wouldn’t have time to study a new Teacher-Parent-Student communication tool until after the summer break, but fortunately, she was wrong....
The 6+4 habits that will make you stand out from the crowd
Trustworthiness is the most crucial character trait in any relationship. All other virtues fade in comparison when we keep failing to deliver on our own commitments. Irrespective of how small they are and to whom we have made them. Take charge and become proactive....
Why you should charge for coffee with someone you don’t know
Do you accept all invitations for coffee? Maybe you should consider if this is best use of your time. Maybe there are other ways to help more people without having to invest so much time and drink so much coffee....
“The Navision Model” was born when IBM said no thanks
PC&C GmbH became a huge success for both Navision and for the three founder. It is a unique export adventure in the short history of the European software industry and has become a precedent for international expansion under the name of "The Navision Model."...
How getting fired advanced my career
Considering my next assignment as a project rather than a job has worked very well for me. Interviews were initiated by me, I defined the agenda and I chaired the meetings. After all it was me looking for a project that matched my ambitions and not me trying to...